Why do most health plans fail after January?

Most January plans fail by February.,  Not because people lack motivation — but because they skip the foundations., When energy crashes, cravings spike, or stress takes over, even the best intentions ... — **Change does not fail at the level of knowledge — it fails at the level of follow-through under real life pressure**.

Most people don’t fail at their health because they lack information.

They fail because they underestimate what it takes to sustain change.

What Makes Change Sustainable?

One word: Accountability. By the time someone is dealing with high blood pressure, heart disease, metabolic dysfunction, or rising inflammation, their body isn’t missing a supplement — it’s responding to years of accumulated stress, metabolic strain, and repeated, even programmed behaviors.

Even highly motivated, intelligent people struggle alone.

In health, accountability is structure that protects momentum. Without accountability, even the best intentions are quietly negotiated away over time.

What erodes change is:

decision fatigue
stress
competing priorities

In my work, I encourage people to commit to 90–100 days of focused, guided effort — enough time for the body to respond to consistency and the guidance to stay committed through the tough days.

This month, I’m opening a small number of intensive 1:1 spots for individuals who are ready to stop “trying” and start rebuilding their health with structure and guidance.

If that resonates with you, request a conversation here:

Request a Conversation with Dr. Ashby

Warmly,
Dr. Ashby

PS — If you’re unsure whether this is right for you, that’s exactly what the initial conversation is for.

5602 Marquesas circle Suite 107, Sarasota, FL 34233
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